Trevor is currently Head of Marketing, GBS, Europe at TikTok. Global Business Solutions is TikTok's leading function that consists of Creative Lab, B2B Marketing and communications, Brand Strategy and 'Creator Monetisation'.
He was previously Director of Market Operations, EMEA, for Instagram having joined as one of Facebook's first employees outside of the US. He established 14 Facebook offices across the globe, before moving to Facebook's Global Agency Partnerships function, based in New York. His early career included strategy and marketing roles for AOL, Ernst and Young and Ipsos. Trevor acts as the executive sponsor for both Facebook and TikTok's diversity and inclusion efforts.
Trevor is Chairman of The Board of Trustees for the Ideas Foundation which focuses on identifying and nurturing creatively gifted young people who are not currently thriving within the academically focused education system. He also sits on the advisory board for Beyond, a design and technology agency.
An established senior executive, Trevor brings world-class expertise in strategy and market development, global partnership management, proposition development and building cross functional relationships and culture to drive business success.
A life-long football fan, he is passionate about the opportunity football has in connecting people from socially and culturally diverse backgrounds on a global scale
Ebru is an experienced portfolio career Non-Executive Director working with a range of organisations across public, private and voluntary sectors.
She is an accomplished growth CEO with a history of working in the international sports and investment banking industries. She is a passionate and leading advocate for leadership and gender equality.
Her professional career began in New York as a Financial Analyst with Morgan Stanley, later returning to her native Turkey to serve as a Senior Manager at Citibank, a post she held until 1999 when she joined AIG's private equity fund as a VP. After her fund invested in Galatasaray SK in 2001, she went on to join the club full-time, serving as General Marketing Manager, Group Head of Marketing and Finance Group and later Stadium General Manager.
In 2010, she became the first and, to date, only woman to be elected to the Executive Board of the European Club Association (ECA) and served as the Vice Chair of ECA's Institutional Relations Working Group.
Ebru later became the first and only female General Secretary of the Turkish Football Federation.
She is currently the Chair of Women in Football, a network of professional women working in and around the football industry and received the Making a Difference award by HBS Executive Education in 2018.
Maheta began his professional football career in 2001 at Atletico Madrid. In 2004, he signed in England with Brighton and Hove Albion, which was followed by spells at Lincoln City, Oldham Athletic and AFC Wrexham.
This playing experience, combined with Maheta's career as a labour lawyer, gives him a unique perspective on all levels of football and makes him well placed to understand the role of the union.
Fluent in English, Spanish, French, Italian and German, Maheta was twice named one of the best sports lawyers in Spain by international rankings company Chambers and Partners.
During periods at law firm Baker McKenzie and as legal counsel at Atletico Madrid, Maheta worked on representation agreements, contract and transfer negotiations for the games’ global stars, including Toby Alderweireld, Antoine Griezmann and Mesut Özil.
In 2016, Maheta was appointed as CEO of RCD Mallorca following a takeover by former NBA star Steve Nash, and Phoenix Suns’ owner, Robert Sarver.
In July 2021, Maheta formally started in role as Chief Executive of the Professional Footballers' Association.
Geoff Thompson has a 35-year track record in the social and human development of young people and communities through sport. As a former five times world karate champion, sports administrator and politician, he has realised a unique range of skill sets that have seen him advise, develop and deliver social and human project programme initiatives with a specific emphasis on equality, diversity inclusion and the balance between the corporate sponsorship investment and benefits to young people and communities globally.
He is the Founder and Chair of the Youth Charter, a UK-based international charity and UN NGO that uses the ethics of sport and artistic excellence to tackle the problems of educational non-attainment, health inequality, anti-social behaviour and crime in some of the most troubled areas around the world. Geoff has also held a number of private and public board appointments which include: Member of the Board of the London Legacy Development Corporation, an Advisory Board Member of the Muhammad Ali Center, based in Louisville, USA Adviser to the Stephen Lawrence Day Foundation, and was the Chair of the Board of Governors at the University of East London for two years.
Geoff has worked on assignments for United Nations agencies such as UNESCO, UNICEF, ILO, WHO and the UN Office on Sport for Development and Peace, FIFA, World bank, Bank of England, the Commonwealth Secretariat and Swiss Agency for Development. He has delivered policies and strategies within the bidding, hosting and legacy of major games and sporting events such as: 1992 Barcelona Olympic Games, 1997 FIFA World Cup, Nagano 1998 Olympic Bid, 1999 FIFA Women's World Cup, All Africa Games 1999, Manchester 2000 Olympic Bid, Commonwealth Games 2002 bid and games, Cape Town 2000 Olympic Bid, 2008 UEFA Soccer Championships, 2010 FIFA World Cup, London 2012 Olympic and Paralympic Games and Glasgow 2014 Commonwealth Games.
In 1995 Geoff was awarded an MBE by Her Majesty, Queen Elizabeth II for his services to sport and was a Deputy Lieutenant and Queen's representative in the county of Greater Manchester. In 2019 he received the Institute of Directors NW Chairman's Award for Excellence in Director and Board Practice and was included in the Top 100 BAME (Black and Minority Ethnic) Leaders in Business List, in association with the Sunday Times and was recently named in the Evening Standard's top 1000 influencers in London
Darren Wilson, former Director of Finance
Former Manchester City and Bury player Darren Wilson has worked for the PFA for over sixteen years in his capacity of Director of Finance and oversees the Finance department.
Darren's professional football career ended when he was just 21 years old after contracting a life-threatening illness which finished his football career. After consulting the PFA's education department he completed a BTEC in Business and Finance, Foundation Course in Accounting and Finance, BA (Honours) in Accounting and Finance and then qualified as a Chartered Accountant.
During his academic studies Darren was Awarded the Special Prize of Achievement in BTEC Business and Finance, an Award Sponsored by Arthur Andersen for the Highest Aggregate Mark in the Foundation Course in Accounting and Finance, an Award Sponsored by KPMG for the Highest Mark in Accounting Theory and Practice whilst completing his BA (Honours) in Accounting and Finance and an Award Sponsored by Ernst and Young for the Highest Mark in the North of England for Taxation during his Chartered Accountancy Qualification.
Darren qualified as a Chartered Accountant at Beever and Struthers Chartered Accountants. Following qualification Darren worked in a number of departments at Beever and Struthers including Corporate Finance, Owner Managed Businesses, Taxation, Management Services and Internal Audit where he obtained rounded valuable financial experience.
Darren joined the PFA in 2002 where he is responsible for the strategic financial management of the PFA. His specific financial expertise has meant that he represents the PFA in a number of formal capacities. Darren is a Trustee of the PFA Charity and was a Trustee of the PFA Centenary Fund, Director and Secretary of PFA Enterprises Ltd, Secretary of PFA Nominees Limited, Part of the Business Continuity Team, Director of League Football Education, FIFPro Financial Committee Member, FIFPro Real Estate Committee and the PFA representative on Kick It Out Finance Committee. Darren also advises the Professional Players' Federation on financial matters.
Darren experienced first-hand the benefits of being a member of the PFA when he consulted the Union for assistance when his football career ended prematurely. The former England youth international says: “The PFA helped me with medical operations, legal advice and educational support which enabled me to put my life back in the right direction. I can’t recommend highly enough the assistance that the PFA offers its members, both those who are experiencing difficult times and those that are planning ahead for life after football.”
Darren stepped down from his role at the PFA in July 2022.
Contact via Email